Being Watched, Being Predicted

Profiling is used to predict and subtly influence our future consumer behaviour – the ideas to which we conform. As long as we play their games, we’re hooked.

Here’s the trap.
Once we recognise that we’re being played and react, we are still wriggling on the hook.

Here’s the reality.
Stop wriggling. There is no game. There is no hook.

Believing that there is is the illusion of suffering.
Dropping out of the game is freedom from belief.

We still have to live in the world of games,
but we have no intention of trying to win.
😀